Bachelor of Science in Fashion Merchandising and B.B.A. in Marketing

Total Semester Credit Hours (sch): 150
Major: 102 sch        

FASHMERCH.BS/MARKETING.BBA            CIP Code: 52.1902.00/52.1401.00

Overview

The B.S. in Fashion Merchandising and B.B.A. in Marketing (2018 - 2019) dual degree program prepares graduates to work in corporate retail and design environments in careers that require exceptional merchandising and business marketing foundations.  The Degree Requirements and Plan of Study outlined in this catalog for this dual degree program are specific only to those students that enter the program in Fall 2018, Spring 2019, or Summer 2019.

Degree Requirements

Texas Core Curriculum

ENG 1013Composition I3
ENG 1023Composition II3
Mathematics3
Life & Physical Sciences6
Language, Philosophy, & Culture3
Creative Arts3
HIST 1013History of the United States, 1492-18653
HIST 1023History of the United States, 1865 to the Present3
GOV 2013U.S. National Government3
GOV 2023Texas Government3
Social & Behavioral Sciences3
CAO: Women's Studies3
CAO: First Year Seminar, Wellness or Mathematics3
Total SCHs42
Fashion Merchandising Courses Required

Within the fashion merchandising courses required, 30 of the 45 required hours must be upper-level semester credit hours.

FT 1073Textiles3
FT 1083Fashion Aesthetics, Products, and Industries3
FT 2033Principles of Fashion Marketing3
FT 2703Production Techniques3
FT 3023Career Development Strategies3
FT 3043Global Production and Trade3
FT 3063Fashion Promotion3
FT 3103Merchandise Planning and Control3
FT 4083Global Perspectives of Dress and Adornment (GP)3
FT 4103Advanced Merchandise Planning and Control3
FT 4113Retail Buying3
FT 4123Retail Product Management and Information Analysis3
FT 4603Fashion Event Planning and Production3
FT 4976Internship in Fashion Merchandising6
Total SCHs45
Business Courses Required

Within the business courses required, 42 of the 57 required hours must be upper-level semester credit hours.

BUS 2043Fundamentals of Accounting I3
BUS 2053Fundamentals of Accounting II3
BUS 3003Principles of Management3
BUS 3013Business Law and Ethics3
BUS 3053Business Finance3
BUS 3113Principles of Marketing3
BUS 3313Business Analytics3
BUS 3513Professional Presentation Strategies3
BUS 3533Management Information Systems3
BUS 4063Retailing3
BUS 4093Principles of Selling3
BUS 4113Marketing Research3
BUS 4213Consumer Behavior3
BUS 4333Business Policy3
BUS 4353International Marketing3
BUS 4393Marketing Analytics3
BUS 4503Internet Marketing3
BUS 4553Advanced Marketing3
BUS 4563Operations Management3
Total SCHs57
Additional Program Requirements
CSCI 2433Microcomputer Applications3
ECO 1013Principles of Microeconomics3
or ECO 1023 Principles of Macroeconomics
The Additional Program Requirements listed below apply ONLY if not completed through program-suggested general core requirements
Principles of Macroeconomics (if not completed through general core requirements; the degree requires the completion of 6 hours of Economics from among ECO 1013 and ECO 1023; hours taken substitute for BUS 3513 in major requirements)
Principles of Microeconomics
Elementary Statistics I (if not completed through core requirements; the degree requires the completion of 6 hours of Math from among MATH 1703 and MATH 2203; hours taken substitute for BUS 3513 in major requirements)
Business Analysis I
Total SCHs6

(GP) Satisfies global perspectives graduation requirement. 

First Year
FallTCCNSCHs
FT 1083Fashion Aesthetics, Products, and Industries 3
ENG 1013Composition I ENGL 13013
HIST 1013History of the United States, 1492-1865 HIST 13013
UNIV 1231Learning Frameworks: The First Year Experience EDUC 1100, EDUC 1200, EDUC 13001
Creative Arts Core3
Social/Behavioral Science Core (Fashion Program-suggested core course of ECO 1013 or ECO 1023 is strongly advised to fulfill a prerequisite requirement for a fashion course.)3
Wellness/Mathematics Core (Fashion Program-suggested core course of MATH 1703 is strongly advised to fulfill a prerequisite requirement for business courses)2
 SCHs 18
SpringTCCN
FT 1073Textiles 3
CSCI 2433Microcomputer Applications COSC 13013
ECO 1013 (or)Principles of Microeconomics ECON 23023
Principles of Macroeconomics ECON 2301 
ENG 1023Composition II ENGL 13023
HIST 1023History of the United States, 1865 to the Present HIST 13023
Mathematics Core (Fashion Program-suggested core course of MATH 2203 is strongly advised to fulfill a prerequisite requirement for fashion courses.)3
 SCHs 18
Second Year
FallTCCN
FT 2033Principles of Fashion Marketing 3
BUS 2043Fundamentals of Accounting I ACCT 23013
GOV 2013U.S. National Government GOVT 23053
Language, Philosophy, and Culture Core3
Life/Physical Science Core3
Multicultural Women's Studies CAO Core3
 SCHs 18
SpringTCCN
FT 2703Production Techniques 3
BUS 2053Fundamentals of Accounting II ACCT 23023
BUS 3003Principles of Management 3
BUS 3113Principles of Marketing 3
GOV 2023Texas Government GOVT 23063
Life/Physical Science Core3
 SCHs 18
Third Year
FallTCCN
FT 3043 (GP)Global Production and Trade 3
FT 3103Merchandise Planning and Control 3
FT 4113Retail Buying 3
BUS 3013Business Law and Ethics 3
BUS 3533Management Information Systems 3
BUS 4503Internet Marketing 3
 SCHs 18
SpringTCCN
FT 3023Career Development Strategies 3
FT 3063Fashion Promotion 3
FT 4603Fashion Event Planning and Production 3
BUS 4213Consumer Behavior 3
BUS 4353International Marketing 3
BUS 4393Marketing Analytics 3
 SCHs 18
SummerTCCN
FT 4976Internship in Fashion Merchandising 6
 SCHs 6
Fourth Year
FallTCCN
FT 4083 (GP)Global Perspectives of Dress and Adornment 3
BUS 3053Business Finance 3
BUS 3313Business Analytics 3
BUS 3513Professional Presentation Strategies 3
BUS 4093Principles of Selling 3
BUS 4113Marketing Research 3
 SCHs 18
SpringTCCN
FT 4103Advanced Merchandise Planning and Control 3
FT 4123Retail Product Management and Information Analysis 3
BUS 4063Retailing 3
BUS 4333Business Policy 3
BUS 4553Advanced Marketing 3
BUS 4563Operations Management 3
 SCHs 18
 Total SCHs:  150

(GP) courses satisfy global perspectives graduation requirement.